Welcome to the Fury Website and thank you for stopping by. We are a company built by fisherman and dedicated to providing other fisherman with custom, hand painted lures at a reasonable price that you just won’t find anywhere else on the market. We are proud to currently offer three products in a variety of custom colors: The F-18 Deep Diver, the F-4 Squarebill and the F-2 lipless, rattling crankbait.
All of our baits are computer designed to run true and are custom painted and tank tested to ensure quality, durability and most importantly, the ability to catch fish. Whatever the conditions, Fury has a lure and color to match. Tie one on and get ready to “FEEL THE FURY“!!!